FIVE-YEAR STRATEGIC PLAN 2010-2014
Strategic Objectives:
I. Assure the success of students by fostering and promoting a caring, personalized student
support system, and developing, maintaining, and enhancing a safe, supportive living/learning campus community by:
- Creating a pervasive, quality-driven “JU experience” for everyone associated with Jacksonville University
- Improving the graduation rate
- Improving retention of freshmen and overall student body
- Increasing the presence and success of students representing diverse populations
- Enhancing campus security
- Renovating academic classrooms and laboratories
- Expanding campus housing options
- Improving campus dining venues
- Creating access to the riverfront, including a riverfront recreation area
- Expanding and improving athletic and recreational facilities
- Expanding parking
II. Promote campus-wide academic excellence while identifying, marketing, and emphasizing selected signature program areas by:
- Identifying and marketing selected signature programs areas for JU
- Maintaining a low student-faculty ratio
- Increasing the academic profile of the entering class
- Seeking and maintaining institutional and programmatic accreditations, approvals, and recognitions
- Implementing a campus-wide quality assessment program
- Recruiting and retaining top faculty
- Encouraging and rewarding scholarship among faculty and students
- Expanding on-line and hybrid course offerings
- Expanding and enhance accelerated degree courses and programs
III. Promote and enhance the reputation, image and profile of Jacksonville University by:
- Refining the JU brand
- Establishing strategic partnerships with corporate communities for the University and for its signature program areas
IV. Maintain and enhance financial security by:
- Maintaining balanced annual operating budgets
- Increasing enrollment
- Increasing annual giving and increasing the endowment
- Reducing the tuition discount rate
- Promoting non-traditional sources of revenue